About Us

What is LJAG?

The Loughborough Junction Action Group (LJAG) is a volunteer-led social action charity that works to improve the environment of Loughborough Junction and the lives of the people who live and work here.  It is our mission to make Loughborough Junction a great place to live and work.

It was formed in 2008 following the murder of a young man, Andrew Pratt, in Southwell Road. Local residents in the road and surrounding streets came together to do something positive for their neighbourhood which they felt had been neglected for too long.

LJAG works to achieve its mission through its projects which focus on community events, skill-sharing, greening, children’s activities and place-making. LJAG works to build a strong civic society in Loughborough Junction and has a record of involving volunteers across our diverse neighbourhood.

LJAG’s fundraising activities have brought over £600,000 into Loughborough Junction and we have been instrumental in attracting over £3 million of public investment into the area.

Over 13 years LJAG has delivered art projects which have improved a pedestrian alleyway under a railway bridge; run two street photography projects; launched an augmented reality app linked to the history of World War One; run community events including four street parties; health events; a community festival; run cycle maintenance classes; craft workshops; a mapping project; installed street planters and run community planting days. We have worked with Lambeth council on the production of the Loughborough Junction Plan and on public realm improvements and we facilitate monthly meetings of the Loughborough Junction Neighbourhood Forum.

LJAG runs successful projects: Loughborough Farm, The Platform Cafe, Grove Adventure Playground, Craft Workshops and an informal social prescribing project, Wish You Were Here.

Loughborough Farm is a successful community food growing project, where volunteers come together on Saturday, Tuesday and Thursday to grow vegetables and to socialise.  The Loughborough Farm also has a successful outreach programme on two council estates and each summer delivers tomato plants and herbs to residents of the Loughborough Estate to grow on their balconies. The Farm is also responsible for the orchard in Wyck Gardens.

The Platform Cafe started life in April 2017 as an offshoot of the Loughborough Farm.  Open for coffee, cakes and vegetarian lunches from 11am to 3pm from Tuesday to Friday, it is unique to Loughborough Junction and continues to expand its operation. It uses surplus food supplied by City Harvest and Loughborough Farm.  During the Covid-19 pandemic it delivered free meals to mortuary workers at King’s College Hospital and to those in need. It runs a volunteer programme and healthy eating workshops.

LJAG rescued the Grove Adventure Playground from permanent closure and since summer 2018 it has run holiday and Saturday play schemes.  Situated in Gordon Grove, the playground has a history going back 50 years and has some of the most adventurous climbing structures in London.  The playground has been a great success. Over 400 children and young people between the ages of six and 14 are registered to use the playground and our popular holiday play schemes are attended by up to 75 children a day.

Before the pandemic Craft Workshops were held very Friday in term time at the Grove Adventure Playground.  The workshops offered free access to seven sewing machines and attendees learned how to make or repair clothes, knit and crochet. The workshops combat loneliness and isolation nd pass skills between the generations. We hope to resume the workshops once social distancing allows.

Wish You Were Here (WYWH) is an informal social prescribing project attached to the Loughborough Farm.  The project reaches out to GP practices, hostels and a local recovery centre to encourage referrals to the Farm to improve patient wellbeing. During the pandemic WYWH has been keeping in touch with vulnerable volunteers and a number of asylum seekers.